“Culture eats strategy for breakfast” Kevin Warren CEO of Xerox
There is real evidence that Culture trumps strategy and execution everytime.
A company can have the best plans, technology and processes in place but if your people are not moving in the same direction execution becomes the true challenge.
Culture drives how your team thinks and engages in company performance. Culture embodies the values and norms a company sets out to accomplish its goals.
In layman's terms - culture is how work gets done.